Video #3 - A Diamond With a Flaw
I want you to imagine that in my hands I'm holding two diamonds. In my right hand is a 10 carat beautiful diamond with a slight flaw, but a beautiful, beautiful diamond. In my left hand is a 10 carat diamond, but absolutely flawless, internally, externally, a perfect diamond. If I would have asked you what is the difference in value between these two diamonds, likely you would say immense, dramatic — and you'd be correct.